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Hard covered book titled CUSTOMER BEHAVIOR Consumer Behavior and Beyond by Jagdish N. Sheth, Banwari Mittal, & Bruce I. Newman, 1999, 798 pages, plus glossary and literary credits, heavy book. ISB ... (more) 18.74 Available from:

customer behavior sheth mittal and newman consumer book

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customer behavior sheth mittal and newman consumer book

Description:

Hard covered book titled CUSTOMER BEHAVIOR Consumer Behavior and Beyond by Jagdish N. Sheth, Banwari Mittal, & Bruce I. Newman, 1999, 798 pages, plus glossary and literary credits, heavy book. ISBN: 003098016x

Sections include:

  • THE CUSTOMER: KEY TO MARKET SUCCESS
  • DETERMINANTS OF CUSTOMER BEHAVIOR
  • THE CUSTOMER'S MIND SET
  • CUSTOMER DECISION MAKING
  • CUSTOMER FOCUSED MARKETING


This book is in LIKE NEW condition, with all pages clean and intact, and the binding is tight.

Category: Business Books
Product Code: e441
ISBN-13: 9780030980169
Availability: In Stock
Dimensions: 10in  x  8in
Pages: 798
Views: 16

$24.99  $18.74
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