Soft covered book titled HOW TO CREATE & SELL PHOTO PRODUCTS. A different and sure-fire approach to marketing your photos by Mike & Carol Werner, 1982, first Edition, Published by Writer's Digest Books, 357 pages.

Chapters include:

• WHO PHOTO PRODUCTS?
• LAYING THE GROUNDWORK
• FIVE EASY TO MAKE BESTSELLERS
• THE PHOTO - YOUR KEY TO SUCCESS
• BUILDING VERSATILITY INTO YOUR PRODUCTS LINE
• THE ATTENTION GETTERS
• ART & DECOR ART
• NEW IDEAS - WHERE DO THEY COME FROM?
• MARKETING YOUR PRODUCTS INTO PROFITS
• SPECIAL MARKETING OPPORTUNITIES
• EXPANDING YOUR MARKETING AREA
• BUSINESS BASICS
• WHAT TO DO WITH THE REST OF YOUR PHOTOS
• SPECIAL EFFECTS IN YOUR CAMERA
• THE CREATIVE DARKROOM

This book is in VG condition,  pages clean and intact, and the binding is tight. A must have for anyone interested in selling their photographs and photo products!