Hard covered book titled HOW TO MARKET PROFESSIONAL DESIGN SERVICES by Gerre L. Jones, 1973, 354 pages.

Chapters include:

• HISTORICAL BACKGROUND
• PRINCIPLES & PSYCHOLOGY OF MARKETING
• GETTING ORGANIZED
• HOW AND WHERE TO FIND PROSPECTS
• PROMOTIONAL TOOLS & STRATEGY
• THE PRESENTATION
• POLITICAL ACTION
• OVERSEAS CLIENT ACQUISITION

and more

This book is in VG condition, pages intact and the binding is tight.  Highlighting on a few pages. The dust jacket is torn and frayed at the edges. A must have for your design library.