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  • marketing imagination theodore levitt business book

Soft covered book titled THE MARKETING IMAGINATION by Theodore Levitt, Editor of the Harvard Business Review, 1986. 238 pages. ISBN: 0029190908

Topics include:

  • Marketing and the Corporate Purpose,
  • The Industrialization of Service,
  • Relationship Management,
  • Innovative Imitation,

and much more.

This book is in VG+ condition. Pages are clean and intact, and the binding is tight. It would make a marvelous addition to any business library!

marketing imagination theodore levitt business book

  • Product Code: b679
  • Length: 9 inches
  • Width: 6 inches
  • Pages: 238
  • ISBN: 9780029190906
  • Views: 22
  • Availability: In Stock
  • $9.99
  • $7.49

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  • You save: $2.50 (25%)