Original vintage leather industry trade magazine article for MICHELLE LUGGAGE SHOP of Trenton, NJ. Owner Abe Botwinick came up with a promotion just before Christmas. A Guess and Win Contest of how many rivets in the fish bowl on display. Winner was announced Christmas Eve and won $100.00 in luggage of their choice. The Promotion brought 2,000 people to the shop! Contestants had to pass through the entire store length to fill in their entries. This gave them an opportunity of seeing the line of luggage and leather goods stocked in the store. Old 1950 2 page leather and luggage industry article.