Original oil and gas trade magazine vintage ad for R. L. KUSS AND COMPANY, INC. of Findlay, OH. More Water has been Held in Vinyl for a Longer Time, At a Cheaper Price, Under Tougher Conditions Than All Other Reservoir Lining Material Put Together, Except the Ocean Bottom. This unique 1962 petroleum oilfield products equipment magazine advertisement would display beautifully matted and framed.