Original 1938 Dental trade magazine vintage ad for the RITTER DENTAL MANUFACTURING COMPANY, INC.  Main office and plant were located at the Ritter Park, Rochester, NY.

Manufacturers of Dental Equipment.

'Fortunes Lie Beneath The Surface.'  The deep sea diver knows that fortunes lie beneath the surface of the sea.  So too in dentistry, a predominance of existing pathology lies beneath the gum line.

Much existing pathology can be brought to light only by means of X-Ray; Is best uncovered by the Ritter Model 'B' Shockproof X-Ray Unit. Get your share of these fortunes that lie beneath the surface. Invest in the only X-Ray Unit that is so easy and simple to operate that you will use it everyday.

Has product image, illustration, description and application provide product details.

Unbound from a rare 1938 American Dental Journal magazine, this unique old one-page dentist advertisement would display beautifully matted and framed. Nice graphics. A fabulous addition to your retro dental industry library.