Original 1937 truck vintage magazine ad for the YELLOW TRUCK & COACH MANUFACTURING COMPANY.  (General Motors Trucks & Trailers Division). Main office and plant were located in Pontiac, MI.

Manufacturers of General Motors Trucks & Trailers. 'Needless to Pay More'.

'No other truck can fully measure up to all the GMC features and improvements'.

The truck shown is from the Velvet Ice Cream Company, of Utica, OH.

Has product image, description and application.

Unbound from a rare 1937 Ice Cream magazine, this unique old one-page magazine advertisement would display beautifully matted and framed. Awesome graphics. A fabulous addition to your retro ice cream truck trade library.