Original 1938 Dental trade magazine vintage ad for the RITTER DENTAL MANUFACTURING COMPANY, INC.  Main office and plant were located at the Ritter Park, Rochester, NY.

Manufacturers of Dental Equipment. 'Shockproof X-Ray Unit.'

'In Dentistry, Too, Fortunes Lie Beneath the Surface.'  Are best revealed by means of Ritter Shockproof X-Ray Unit.  The 'Forty-Niner' found that fortunes lie beneath the earth's surface. Similarly dentists have discovered that, deep below the gum line, much profitable pathology exists; Hidden conditions best brought to light by means of a Ritter Model 'B' Shockproof X-Ray Unit. Safe and easy to operate; producing perfect radiographs every time, a Ritter X-Ray Unit proves a source of considerable additional income for any dentist. Get your share of the fortunes that lie beneath the surface of the gum line.

Has product image, illustration, description and applications provide product details.

Unbound from a rare 1938 American Dental Journal magazine, this unique old one-page dentist advertisement would display beautifully matted and framed. Nice graphics. A fabulous addition to your retro dental industry library.